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Targeted
Transactional Surveys

Our most powerful module—delivering the highest data quality and response rates.

Email

SMS

WhatsApp

Still the highest-performing channel for collecting feedback—offering virtually unlimited customization.

When email contacts aren’t available, SMS becomes a powerful alternative for reaching respondents directly.

Younger audiences live on modern messaging platforms. And among them, WhatsApp leads the way.

Email

Still the highest-performing channel for collecting feedback—offering virtually unlimited customization.

SMS

When email contacts aren’t available, SMS becomes a powerful alternative for reaching respondents directly.

WhatsUp

Younger audiences live on modern messaging platforms. And among them, WhatsApp leads the way.

Real-time Results

Transactional Measurement

Send surveys at the exact moment the experience is still fresh—when customers can provide the most accurate and valuable feedback. The result? Significantly higher response rates and sharper insights.

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Response Rate

Increases Survey
Response Rates

Email, SMS, and WhatsApp significantly boost response rates—delivering richer, more reliable customer experience data.

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New Trend

Interactive Surveys

Why simply listen to customers when you can engage with them—in real time, right inside the survey?

The avatar communicates with respondents in real time. Based on who the respondent is and how they answer the survey questions, the avatar displays the most relevant information, keeping the respondent engaged throughout the entire experience.

The avatar always provides the correct message in context. It can guide respondents and instantly provide helpful information while they are completing the survey.

The avatar can help respondents better understand the questions and guide them toward the most accurate answers. This prevents misunderstandings and ensures the collected data is truly relevant.

Interactive surveys increase overall completion rates. Respondents enjoy the experience more and are therefore more willing to provide thoughtful, high-quality feedback.

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Financial Impact

Monetizing
Customer Experience

Discover the true impact of customer satisfaction on your business. See the numbers clearly—how much revenue your customer experience is actually driving.

Show data of Electronics, only in division London during last 3 months

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Turn just 10% your detractors into promoters, and you could unlock an additional $3,135,470 in revenue.
That’s the power of customer experience.

High-Value Impact

Unlock Opportunities in CX

Define the opportunities you want to uncover in your feedback. InsightSofa scans every response and, the moment it detects potential, instantly assigns it to the right person in your organization.

Every company is different. And every company has different opportunities. Describe them in your own words—just as you would explain them to a colleague.
InsightSofa AI analyzes all surveys, all questions—including open-ended comments—and looks for these opportunities.
All identified opportunities are automatically assigned to the right people to take action.
You have a complete overview of how many opportunities arise and whether you are making the most of them.
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Opportunities are fully powered by AI. Every survey, every question, every response—including open-text comments—is analyzed in depth. Based on the opportunities you define, AI continuously searches for meaningful signals. The moment it finds a match, it automatically opens a case and assigns it to the right person. Uncover upsell potential. Spot product innovation ideas. Identify at-risk customers. Reveal high-value opportunities that would otherwise remain hidden.

In Real Time

SWOT Through the Eyes
of Your Customers

See your SWOT analysis exactly as your customers experience it—across the entire company, specific departments, or individual teams.

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Features

Features That Matter.

Nothing more. Nothing less.

Designed to support your business from every angle. No matter how you use InsightSofa, you can rely on it to deliver exactly what you need—nothing missing, nothing unnecessary.

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Want these insights in your company?

Or call us directly at +420 777 661 368

Customization

Unlimited Design Flexibility

We bring 14 years of CX experience to every survey. The result is a high response rate and a design that will leave your customers in awe.

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Customization

Manage Emails for Every Device

With the InsightSofa email builder, you can design emails that look flawless on any screen.

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Design

Beautiful.
And built to perform.

Mobile comes first in customer experience measurement. That’s why we put the greatest emphasis on delivering a flawless, high-impact experience on every mobile device.

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Real-world success stories

We needed to quickly launch customer satisfaction measurement in three countries, handling thousands of customers every month. Thanks to the excellent collaboration with the InsightSofa team, the entire implementation was completed within just one month.

The platform allows us to efficiently process feedback across all our branches through an intuitive web interface, while we continue to expand the solution with new features. Today, we collect insights from up to 190,000 customers a year, giving us the flexibility and data we need to continuously improve the customer experience.

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Jan Preclík

Group Customer Manager

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As the largest e-commerce retailer in the Czech Republic, we needed a solution capable of capturing the complete customer experience across many different touchpoints. InsightSofa helped us unify feedback from key moments of the customer journey into one clear and actionable system.

The platform was further adapted to our needs with additional features focused on parcel delivery and post-delivery feedback. Thanks to flexible customization and close collaboration with the InsightSofa team, we now have a solution that fits our processes and helps us continuously improve the customer experience.

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Martin Kodýtek

Digital Manager

We decided to start measuring customer satisfaction in 2021 and chose InsightSofa as our partner. Looking back after several years, it was clearly the right decision. The platform has helped us achieve strong response rates and gain a much deeper understanding of our customers’ needs and expectations.

The insights we collect now support more effective innovation and help guide decisions across the entire company. With InsightSofa, customer feedback has become an important part of how we manage and continuously improve our business.

Radek Dufek

CEO

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Other InsightSofa Channels

Email Surveys

The highest response rates. Beautifully designed surveys.

SMS Surveys

Surveys start with a simple SMS message sent to a mobile device.

Voice Surveys

New voice surveys. Respondents can begin whenever they choose.

Feedback Kiosks

In-location satisfaction terminals for stores and public spaces.

Website Widgets

Web widgets that appear on your site based on your rules.

In-App Surveys

Surveys embedded directly within your existing applications.

Email Surveys

SMS Surveys

Voice Surveys

Feedback Kiosks

Website Widgets

In-App Surveys