Customer Experience Perfected.
One Step Ahead of Everyone Else
86% of Customers
1 unhappy customer
CX is a Competitive Advantage
are willing to pay more for a better experience. Customer experience isn’t just a differentiator—it directly influences revenue, loyalty, and long-term value.
shares their negative experience with 8–10 others. In a connected world, a single poor interaction can quickly multiply—and impact your brand far beyond the original moment.
It’s no longer a “nice to have.” It’s a strategic growth lever—shaping retention, reputation, and profitability. Companies that lead in CX don’t just satisfy customers. They outperform the market.
86% of Customers
are willing to pay more for a better experience. Customer experience isn’t just a differentiator—it directly influences revenue, loyalty, and long-term value.
1 unhappy customer
shares their negative experience with 8–10 others. In a connected world, a single poor interaction can quickly multiply—and impact your brand far beyond the original moment.
CX is a Competitive Advantage
It’s no longer a “nice to have.” It’s a strategic growth lever—shaping retention, reputation, and profitability. Companies that lead in CX don’t just satisfy customers. They outperform the market.
Segment Report
Where the real experience takes shape
The Segment Report is where you truly get to know your customers. It reveals exactly where positive and negative experiences are created — no assumptions, just clear, actionable data.
Show data from All branches, only for product segment Beds during last 3 months
Trend Report
Are you improving or falling behind?
You know where your strengths lie. Now it’s time to find out if you’re moving forward. The trend report will show whether last month was better than the previous one — and whether your customer experience is growing or losing momentum.
Show data from All branches, only for product segment Beds during last 3 months
Feedback Collection
How to capture the data that matters?
With InsightSofa, you have three basic ways to collect feedback. But one is the most effective: focus on transactional data—that’s where the most valuable insights about the customer experience come from.
Feedback Collection
Transactional Measurement
The highest response rate. The highest-quality data. Delivered in real time.
InsightSofa Channels
Capture feedback where your customers already share it.
Design
Beautiful.
And built to perform.
Every survey reflects 14 years of CX expertise—crafted to maximize response rates and deliver a design that leaves your customers with a true wow experience.
A New Standard
Interactive Surveys
Why just listen to your customers when you can engage them in a two-way conversation—right inside the survey?
Predictive Analytics
See what’s ahead.
And make the right decisions.
InsightSofa analyzes your historical data to predict how your customer experience will evolve. So you can clearly see whether you’re moving in the right direction—or exactly where it’s time to make a change.
Show data from Germany, by segment Woman Fashion
Financial Impact
Monetizing Customer
Experience
Discover the true impact of customer satisfaction on your business. See the numbers clearly—how much revenue your customer experience is actually driving.
Show data For Electronics, only in division London during last 3 months
Turn just 10% of your detractors into promoters, and you could unlock an additional $3,135,470 in revenue.
That’s the power of customer experience.
High-Value Impact
Unlock Opportunities in CX
Define the opportunities you want to uncover in your feedback. InsightSofa scans every response and, the moment it detects potential, instantly assigns it to the right person in your organization.
Opportunities are fully powered by AI. Every survey, every question, every response—including open-text comments—is analyzed in depth. Based on the opportunities you define, AI continuously searches for meaningful signals. The moment it finds a match, it automatically opens a case and assigns it to the right person. Uncover upsell potential. Spot product innovation ideas. Identify at-risk customers. Reveal high-value opportunities that would otherwise remain hidden.
In Real Time
SWOT Through the Eyes
of Your Customers
See your SWOT analysis exactly as your customers experience it—across the entire company, specific departments, or individual teams. Generated in real time. Transformed instantly into an action plan.
Show customers of employee Doe John, who bought Beds during last 3 months
Customer Experience, In Detail.
A Complete View.
Of Every Customer.
With InsightSofa, every customer insight lives in one place—from communication history to the evolution of their experience over time. Automatic alerts notify you the moment something changes. So you can act early, stay ahead, and never lose touch with what matters most.
Coming soon
Say “Hello” to Voice surveys
Respondents can start the survey whenever it suits them. They speak naturally, in their own words. AI understands every response, structures it, and automatically completes the entire survey. And if something’s missing, it simply asks.
