Ka\u017ed\u00fd vypln\u011bn\u00fd dotazn\u00edk tak obdr\u017e\u00ed 4 OES sk\u00f3re na \u0161k\u00e1le 0\u201310.<\/p>\n
![\"oes-score\"](\"https:\/\/www.newinsightsofa.com\/wp-content\/uploads\/2026\/03\/oes-score.png\")
<\/p>\n
Zpr\u00e1va o trendu Overall Experience Score \u2013 k \u010demu ji vyu\u017eijete?<\/h2>\n
Metodika Overall Experience Score (OES) doslova m\u011bn\u00ed pravidla hry v oblasti m\u011b\u0159en\u00ed a pr\u00e1ce se z\u00e1kaznickou a zam\u011bstnaneckou zku\u0161enost\u00ed. D\u00edky anal\u00fdze cel\u00e9ho dotazn\u00edku v pln\u00e9m rozsahu a n\u00e1sledn\u00e9mu p\u0159i\u0159azen\u00ed hodnocen\u00ed na tomto z\u00e1klad\u011b je v sou\u010dasnosti nejp\u0159esn\u011bj\u0161\u00ed metodikou na trhu. Zpr\u00e1va o trendu OES proto zobrazuje v\u00fdvoj celkov\u00e9ho n\u00e1zoru z\u00e1kazn\u00edka v \u010dase. Lze ji zobrazit z n\u00e1sleduj\u00edc\u00edch pohled\u016f:<\/p>\n
- \n
- Spokojenost z\u00e1kazn\u00edk\u016f a zam\u011bstnanc\u016f<\/li>\n
- M\u00edra doporu\u010den\u00ed z\u00e1kazn\u00edk\u016f a zam\u011bstnanc\u016f<\/li>\n
- Snadnost interakce se spole\u010dnost\u00ed<\/li>\n
- Vztah ke spole\u010dnosti (loajalita)<\/li>\n<\/ul>\n
![\"oes-trend-report\"](\"https:\/\/www.newinsightsofa.com\/wp-content\/uploads\/2026\/03\/oes-trend-report.png\")
<\/p>\nNap\u0159\u00edklad pokud vyberete perspektivu \u201eSpokojenost z\u00e1kazn\u00edk\u016f\u201c, Zpr\u00e1va o trendu OES v\u00e1m zobraz\u00ed v\u00fdvoj celkov\u00e9 spokojenosti va\u0161ich z\u00e1kazn\u00edk\u016f na z\u00e1klad\u011b ve\u0161ker\u00e9 zp\u011btn\u00e9 vazby, kterou z\u00e1kazn\u00edk poskytl (v\u010detn\u011b anal\u00fdzy sentimentu).<\/p>\n
Zpr\u00e1vu o trendu Overall Experience Score lze sledovat pro celou spole\u010dnost nebo pro konkr\u00e9tn\u00ed segmenty. Zat\u00edmco zpr\u00e1va pro celou spole\u010dnost poskytuje p\u0159ehled \u201evelk\u00e9ho obrazu\u201c cel\u00e9 spole\u010dnosti, pro \u0159\u00edzen\u00ed spole\u010dnosti budou u\u017eite\u010dn\u011bj\u0161\u00ed segmenty (nap\u0159. jak\u00fd je sentiment pro konkr\u00e9tn\u00ed produkt, zam\u011bstnance, zemi, region atd.?). Pro zobrazen\u00ed p\u0159esn\u00e9ho segmentu, kter\u00fd chcete sledovat, se pou\u017e\u00edvaj\u00ed filtry, kter\u00e9 se nach\u00e1zej\u00ed nad ka\u017edou zpr\u00e1vou InsightSofa.<\/p>\n
Stejn\u011b jako ka\u017ed\u00e1 zpr\u00e1va InsightSofa obsahuje i Zpr\u00e1va o trendu OES tabulkovou \u010d\u00e1st, kter\u00e1 v\u00e1m pom\u016f\u017ee p\u0159i pr\u00e1ci s p\u0159esn\u00fdmi daty nebo p\u0159i exportu v\u00fdsledk\u016f do Excelu.<\/p>\n
![\"oes-table-report\"](\"https:\/\/www.newinsightsofa.com\/wp-content\/uploads\/2026\/03\/oes-table-report.png\")
<\/p>\nPro ka\u017ed\u00fd zobrazen\u00fd segment m\u016f\u017eete jedn\u00edm kliknut\u00edm vygenerovat souhrn, kter\u00fd nap\u0159\u00ed\u010d v\u0161emi respondenty ukazuje shrnut\u00ed toho, \u010d\u00edm se nejv\u00edce zab\u00fdvaj\u00ed, a jak\u00e9 jsou va\u0161e siln\u00e9 a slab\u00e9 str\u00e1nky pro dan\u00fd segment.<\/p>\n","protected":false},"excerpt":{"rendered":"
Co je Overall Experience Score (OES)? Overall Experience Score (OES) […]<\/p>\n","protected":false},"author":2,"featured_media":2895,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"content-type":"","footnotes":""},"categories":[57],"tags":[],"class_list":["post-2893","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-nove-funkce"],"_links":{"self":[{"href":"https:\/\/www.insightsofa.com\/cs\/wp-json\/wp\/v2\/posts\/2893","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.insightsofa.com\/cs\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.insightsofa.com\/cs\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.insightsofa.com\/cs\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.insightsofa.com\/cs\/wp-json\/wp\/v2\/comments?post=2893"}],"version-history":[{"count":3,"href":"https:\/\/www.insightsofa.com\/cs\/wp-json\/wp\/v2\/posts\/2893\/revisions"}],"predecessor-version":[{"id":3780,"href":"https:\/\/www.insightsofa.com\/cs\/wp-json\/wp\/v2\/posts\/2893\/revisions\/3780"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.insightsofa.com\/cs\/wp-json\/wp\/v2\/media\/2895"}],"wp:attachment":[{"href":"https:\/\/www.insightsofa.com\/cs\/wp-json\/wp\/v2\/media?parent=2893"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.insightsofa.com\/cs\/wp-json\/wp\/v2\/categories?post=2893"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.insightsofa.com\/cs\/wp-json\/wp\/v2\/tags?post=2893"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}