{"id":3364,"date":"2026-02-24T08:19:08","date_gmt":"2026-02-24T07:19:08","guid":{"rendered":"https:\/\/www.insightsofa.com\/odvetvi\/b2b-companies-2\/"},"modified":"2026-02-24T08:19:08","modified_gmt":"2026-02-24T07:19:08","slug":"b2b-companies","status":"publish","type":"page","link":"https:\/\/www.insightsofa.com\/cs\/odvetvi\/b2b-companies\/","title":{"rendered":"B2B Companies"},"content":{"rendered":"

\"cx_healthcare\"<\/span><\/div><\/div><\/div>

Customer Experience\u2028 in B2B Relationships<\/h1><\/div>

B2B isn\u2019t about orders. It\u2019s about relationships.<\/p>\n<\/div><\/div><\/div><\/div><\/div>

Customer Relationships<\/h3><\/div><\/div><\/div>

Key Account Management<\/h3><\/div><\/div><\/div>

Retention Center<\/h3><\/div><\/div><\/div><\/div><\/div><\/div>

Know instantly which accounts are stable, which are growing, and where churn risk is emerging.<\/p>\n<\/div><\/div><\/div>

Feedback is connected to specific customers, account managers, and commercial results.<\/p>\n<\/div><\/div><\/div>

InsightSofa automatically detects dissatisfied clients and assigns the case to the responsible person.<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div>

Customer Relationships<\/h4><\/div>

Know instantly which accounts are stable, which are growing, and where churn risk is emerging.<\/p>\n<\/div>

Key Account Management<\/h4><\/div>

Feedback is connected to specific customers, account managers, and commercial results.<\/p>\n<\/div>

Retention Center<\/h4><\/div>

InsightSofa automatically detects dissatisfied clients and assigns the case to the responsible person.<\/p>\n<\/div><\/div><\/div><\/div><\/div>

How It Works<\/h5><\/div>

Experience Across
the Entire Partnership<\/h2><\/div>

B2B relationships are built through many moments\u2014from the first sales conversation, through onboarding, to everyday service. InsightSofa helps you track customer experience across the entire relationship and identify the moments that truly drive satisfaction and long-term partnerships.<\/p>\n<\/div>

<\/i>

Show data of entire Customer Journey<\/span>, filtered by segment Beds<\/span> during last 3 months<\/span><\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div>

\"cx-B2B-customer-journey\"<\/span><\/div><\/div><\/div><\/div><\/div>
Key Metrics<\/h5><\/div>

A Clear View of Customer
Relationship Health<\/h2><\/div>

InsightSofa shows how customers rate each part of the partnership\u2014sales, implementation, support, and day-to-day communication. See instantly where relationships are strong and where issues begin to emerge.<\/p>\n<\/div>

<\/i>

Show satisfaction at United Kingdom<\/span>, segmented by Companies<\/span> during last 6 weeks<\/span><\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div>

<\/span><\/div><\/div><\/div><\/div><\/div>
Churn Risk<\/h5><\/div>

Identify At-Risk
Customers Early<\/h2><\/div>

In B2B, churn often appears sudden. In reality, it\u2019s usually preceded by a long period of growing dissatisfaction. InsightSofa detects these signals early and helps you act before the customer starts looking for alternatives.<\/p>\n<\/div>

<\/i>

Show satisfaction of BlueOrbit Systems<\/span>, during last 6 weeks<\/span><\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div>

\"cx-b2b-trend-of-satisfaction\"<\/span><\/div><\/div><\/div><\/div><\/div>
Financial Impact<\/h5><\/div>

How Customer Experience Drives Business Results<\/h2><\/div>

InsightSofa connects customer feedback with commercial data. See how satisfaction correlates with account growth, retention rates, and lost customers.<\/p>\n<\/div>

<\/i>

Show data of Electronics<\/span>, only in division London<\/span> during last 3 months<\/span><\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div>

\"cx_channels_monetize\"<\/span><\/div>

If you turn 10% of critics<\/span> into promoters<\/span>, you can expect revenue to increase by 3 135 470<\/span>. That\u2019s what this is all about.<\/p>\n<\/div><\/div><\/div><\/div><\/div>

Business Opportunities<\/h5><\/div>

Growth Hidden in Feedback<\/h2><\/div>

Customer feedback often reveals new business opportunities\u2014interest in additional services, new products, or expanding the partnership. InsightSofa automatically identifies these signals and assigns them to the right sales owner.<\/p>\n<\/div><\/div><\/div>

<\/i><\/i><\/span>Define the opportunities relevant to your business<\/span><\/a><\/h4><\/div>
\n

Every branch is different. And has different opportunities. Describe them in your own words \u2014 as you would explain them to a colleague.<\/p>\n<\/div><\/div><\/div>

<\/i><\/i><\/span>AI analyzes every survey to detect them<\/span><\/a><\/h4><\/div>
\n

InsightSofa AI analyzes all surveys, all questions\u2014including open-ended comments\u2014and looks for these opportunities.<\/p>\n<\/div><\/div><\/div>

<\/i><\/i><\/span>Route each opportunity to the right owner<\/span><\/a><\/h4><\/div>
\n

All identified opportunities are automatically assigned to the right people to take action.<\/p>\n<\/div><\/div><\/div>

<\/i><\/i><\/span>Track resolution across all opportunities<\/span><\/a><\/h4><\/div>
\n

You have a complete overview of how many opportunities arise and whether you are making the most of them.<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div><\/div>

<\/span><\/div><\/div><\/div>

AI analyzes every survey, question, and response\u2014including open-ended comments. Based on the opportunities you define, it searches for relevant signals across all feedback. When a match is found, the system automatically opens a case and assigns it to the right person. This helps you uncover upsell potential, product innovation ideas, at-risk patients, and other opportunities that would otherwise remain hidden.<\/p>\n<\/div><\/div><\/div><\/div><\/div>

Real-Time<\/h5><\/div>

SWOT Through the Eyes
of Your Customers<\/h2><\/div>

See a SWOT analysis shaped by customer feedback\u2014for your entire company, a specific department, or even an individual. In real time, it turns into a clear action plan, so you know exactly what to focus on first.<\/p>\n<\/div>

<\/i>

Show customers of employee John Doe<\/span>, who bought Beds<\/span> during last 3 months<\/span><\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div>

\"cx_swot\"<\/span><\/div><\/div><\/div>

Do you want this data in your company?<\/h3><\/div><\/div><\/div>
Schedule a demo<\/span><\/a><\/div>
Get expert advice<\/span><\/a><\/div>

Or call us directly at +420 777 661 368<\/p>\n<\/div><\/div><\/div><\/div>