{"id":2679,"date":"2026-02-12T08:21:31","date_gmt":"2026-02-12T07:21:31","guid":{"rendered":"https:\/\/www.insightsofa.com\/home\/"},"modified":"2026-08-27T16:12:17","modified_gmt":"2026-08-27T14:12:17","slug":"home","status":"publish","type":"page","link":"https:\/\/www.insightsofa.com\/cs\/","title":{"rendered":"Home"},"content":{"rendered":"

\"Hero<\/span><\/div><\/div><\/div>

Prom\u011b\u0148te\u2028
z\u00e1kaznickou zku\u0161enost \u2028
v r\u016fst firmy<\/h1><\/div>

CX platforma postaven\u00e1 na tr\u017eb\u00e1ch a loajalit\u011b z\u00e1kazn\u00edk\u016f<\/p>\n<\/div><\/div><\/div><\/div><\/div>

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Hlas z\u00e1kazn\u00edk\u016f<\/h3><\/div><\/div><\/div>

Anal\u00fdza zp\u011btn\u00e9 vazby<\/h3><\/div><\/div><\/div>

Byznys procesy<\/h3><\/div><\/div><\/div><\/div><\/div><\/div>

Software, kter\u00fd sb\u00edr\u00e1 zp\u011btnou vazbu nap\u0159\u00ed\u010d kan\u00e1ly. Oslovuje z\u00e1kazn\u00edky ve spr\u00e1vn\u00fd okam\u017eik \u2013 tehdy, kdy je jejich zku\u0161enost \u010derstv\u00e1 a emoce nejsiln\u011bj\u0161\u00ed.<\/p>\n<\/div><\/div><\/div>

Reporty a funkce InsightSofa, kter\u00e9 dok\u00e1\u017eou prom\u011bnit z\u00e1kaznickou zku\u0161enost v m\u011b\u0159iteln\u00fd obchodn\u00ed v\u00fdsledek.<\/p>\n<\/div><\/div><\/div>

Automatick\u00e9 vyhled\u00e1v\u00e1n\u00ed p\u0159\u00edle\u017eitost\u00ed pomoc\u00ed AI, jejich p\u0159id\u011blov\u00e1n\u00ed spr\u00e1vn\u00fdm osob\u00e1m a dohled nad \u0159e\u0161en\u00edm d\u011blaj\u00ed z InsightSofa siln\u00fd managersk\u00fd n\u00e1stroj.<\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div>

Hlas z\u00e1kazn\u00edk\u016f<\/h4><\/div>

Software, kter\u00fd sb\u00edr\u00e1 zp\u011btnou vazbu nap\u0159\u00ed\u010d kan\u00e1ly. Oslovuje z\u00e1kazn\u00edky ve spr\u00e1vn\u00fd okam\u017eik \u2013 tehdy, kdy je jejich zku\u0161enost \u010derstv\u00e1 a emoce nejsiln\u011bj\u0161\u00ed.<\/p>\n<\/div>

Anal\u00fdza zp\u011btn\u00e9 vazby<\/h4><\/div>

Reporty a funkce InsightSofa, kter\u00e9 dok\u00e1\u017eou prom\u011bnit z\u00e1kaznickou zku\u0161enost v m\u011b\u0159iteln\u00fd obchodn\u00ed v\u00fdsledek.<\/p>\n<\/div>

Byznys procesy<\/h4><\/div>

Automatick\u00e9 vyhled\u00e1v\u00e1n\u00ed p\u0159\u00edle\u017eitost\u00ed pomoc\u00ed AI, jejich p\u0159id\u011blov\u00e1n\u00ed spr\u00e1vn\u00fdm osob\u00e1m a dohled nad \u0159e\u0161en\u00edm d\u011blaj\u00ed z InsightSofa siln\u00fd managersk\u00fd n\u00e1stroj.<\/p>\n<\/div><\/div><\/div><\/div><\/div>

Z\u00e1kaznick\u00e1 cesta<\/h5><\/div>

Pozn\u00e1n\u00ed cel\u00e9
z\u00e1kaznick\u00e9 cesty<\/h2><\/div>

Z\u00edskejte ucelen\u00fd a propojen\u00fd pohled na va\u0161i organizaci nap\u0159\u00ed\u010d v\u0161emi touchpointy. Okam\u017eit\u011b uvid\u00edte, kde se z\u00e1kaznick\u00e1 zku\u0161enost naru\u0161uje, kde se skr\u00fdvaj\u00ed p\u0159\u00edle\u017eitosti a kde m\u00e1 smysl jednat pro dosa\u017een\u00ed nejv\u011bt\u0161\u00edho dopadu. <\/p>\n<\/div>

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Zobraz data za celou Z\u00e1kaznickou cestu<\/span>, filtrovan\u00e9 podle sgementu Elektronika<\/span> b\u011bhem posledn\u00edch 3 m\u011bs\u00edc\u016f<\/span><\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div>

\"zakaznicka-cesta-cx\"<\/span><\/div><\/div><\/div>

InsightSofa v\u00e1m uk\u00e1\u017ee, ve kter\u00fdch bodech z\u00e1kazn\u00edk\u016fm zku\u0161enost funguje a kde naopak vznik\u00e1 t\u0159en\u00ed, frustrace nebo riziko odchodu. Je to jasn\u00e1 identifikace, kde s n\u00e1pravami za\u010d\u00edt tak, aby se zku\u0161enost dlouhodob\u011b zvy\u0161ovala.<\/p>\n<\/div><\/div><\/div><\/div><\/div>

Prediktivn\u00ed anal\u00fdza<\/h5><\/div>

Pod\u00edvejte se do budoucnosti.
A rozhodujte spr\u00e1vn\u011b.<\/h2><\/div>

InsightSofa analyzuje historick\u00e1 data a na jejich z\u00e1klad\u011b p\u0159edpov\u00edd\u00e1, jak se bude vyv\u00edjet z\u00e1kaznick\u00e1 zku\u0161enost. D\u00edky tomu m\u00e1te jasn\u00fd p\u0159ehled o tom, zda jdete spr\u00e1vn\u00fdm sm\u011brem \u2013 nebo kde je pot\u0159eba n\u011bco zm\u011bnit. <\/p>\n<\/div>

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Zobraz data za N\u011bmecko<\/span>, za segment D\u00e1msk\u00e1 m\u00f3da<\/span> <\/p>\n<\/div><\/div><\/div><\/div><\/div><\/div>

\"prediktivni-analyza\"<\/span><\/div><\/div><\/div><\/div><\/div>
Nov\u00fd trend<\/h5><\/div>

Agentn\u00ed z\u00e1kaznick\u00e1 zku\u0161enost<\/h2><\/div>

Nov\u00e1 funkce v\u00e1m d\u00e1 k dispozici agenta, kter\u00fd zn\u00e1 n\u00e1zor va\u0161ich z\u00e1kazn\u00edk\u016f do posledn\u00edho detailu. Ne\u0159ekne v\u00e1m jen, jak na tom jste \u2013 \u0159ekne v\u00e1m i pro\u010d. Dat se m\u016f\u017eete rovnou zeptat a dostanete odpov\u011b\u010f, ne tabulku k prokous\u00e1n\u00ed.<\/p>\n

Nejd\u016fle\u017eit\u011bj\u0161\u00ed ale je tohle: zept\u00e1te se ho, co zlep\u0161it nejd\u0159\u00edv, a on projde re\u00e1ln\u00fd feedback od v\u0161ech z\u00e1kazn\u00edk\u016f, najde opakuj\u00edc\u00ed se vzorce, porovn\u00e1 m\u00edsta, kde to funguje, s t\u011bmi, kde ne \u2013 a \u0159ekne v\u00e1m p\u0159esn\u011b, kde za\u010d\u00edt, aby byla va\u0161e pr\u00e1ce nejv\u00edc vid\u011bt.<\/p>\n

My tomu \u0159\u00edk\u00e1me obrovsk\u00fd krok a V\u00e1m t\u00edm \u0161et\u0159\u00edme \u201emo\u0159e\u201c \u010dasu na to, odej\u00edt od anal\u00fdz a p\u0159ej\u00edt k d\u016fle\u017eit\u011bj\u0161\u00edm, osobn\u00edm v\u011bcem, pr\u00e1ce se z\u00e1kaznickou zku\u0161enost\u00ed.<\/p>\n<\/div><\/div><\/div>

\"cx_agent\"<\/span><\/div><\/div><\/div><\/div><\/div>\n
\"ai_reports\"<\/span><\/div><\/div><\/div>
AI reporty<\/h5><\/div>

Live Agentic Reporty<\/h2><\/div>

Live Agentic Reporty funguj\u00ed tak jednodu\u0161e, \u017ee prost\u011b pop\u00ed\u0161ete (nebo dokonce \u0159eknete), co p\u0159esn\u011b chcete vid\u011bt, v jak\u00fdch reportech a za jak\u00e9 segmenty, a InsightSofa v\u00e1m takov\u00fd report v m\u017eiku vykresl\u00ed. A s fantazi\u00ed nemus\u00edte \u0161et\u0159it.<\/p>\n

P\u0159ejete si n\u011bjak\u00fd report nebo pohled? M\u00e1te ho m\u00edt.<\/p>\n<\/div><\/div><\/div><\/div><\/div>\n

U\u0161et\u0159en\u00ed \u010dasu va\u0161eho t\u00fdmu<\/h5><\/div>

Interaktivn\u00ed reporty<\/h2><\/div>

P\u0159edstavte si, \u017ee byste se z\u00e1kazn\u00edkem dok\u00e1zali komunikovat u\u017e ve chv\u00edli, kdy v\u00e1m vypl\u0148uje zp\u011btnou vazbu. Ne a\u017e potom. P\u0159\u00edmo b\u011bhem toho.<\/p>\n

P\u0159esn\u011b to um\u00ed na\u0161e nov\u00e1 funkce \u2013 interaktivn\u00ed pr\u016fzkum.
Interaktivn\u00ed pr\u016fzkumy naslouchaj\u00ed. V\u00ed, co z\u00e1kazn\u00edk pr\u00e1v\u011b vypl\u0148uje, a znaj\u00ed i souvislosti \u2013 co si koupil, jak\u00fd je to typ z\u00e1kazn\u00edka a dal\u0161\u00ed informace, kter\u00e9 o n\u011bm m\u00e1te. A na z\u00e1klad\u011b toho s n\u00edm dok\u00e1\u017eou reagovat a komunikovat rovnou v pr\u016fb\u011bhu vypl\u0148ov\u00e1n\u00ed.<\/p>\n<\/div><\/div><\/div>

\"interactive_reports\"<\/span><\/div><\/div><\/div><\/div><\/div>\n
\"external_reviews\"<\/span><\/div><\/div><\/div>
V\u0161echny data na 1 m\u00edst\u011b<\/h5><\/div>

Extern\u00ed recenze<\/h2><\/div>

V InsightSofa se v\u00e1m setk\u00e1vaj\u00ed data z pr\u016fzkum\u016f s v\u011bt\u0161inou hodnot\u00edc\u00edch platforem na trhu. Z\u00edsk\u00e1v\u00e1te tak skute\u010dn\u00fd 360 pohled na va\u0161e z\u00e1kazn\u00edky a jejich pocity.<\/p>\n<\/div><\/div><\/div><\/div><\/div>\n

Zp\u011btn\u00e1 vazba<\/h5><\/div>

Ve chv\u00edli,
kdy m\u00e1 nejvy\u0161\u0161\u00ed hodnotu.<\/h2><\/div>

Zachycujte zp\u011btnou vazbu v re\u00e1ln\u00e9m \u010dase \u2013 ve chv\u00edli, kdy se zku\u0161enost odehr\u00e1v\u00e1 a formuj\u00ed se rozhodnut\u00ed. Jednejte, kdy\u017e je to je\u0161t\u011b relevantn\u00ed. A reagujte, dokud to m\u00e1 skute\u010dn\u00fd dopad.<\/p>\n<\/div><\/div><\/div>

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Emailov\u00e9 pr\u016fzkumy<\/h4><\/div>

Nejvy\u0161\u0161\u00ed m\u00edra odpov\u011bd\u00ed, graficky kr\u00e1sn\u00e9 pr\u016fzkumy.<\/p>\n<\/div><\/div><\/div>

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Emailov\u00e9 pr\u016fzkumy<\/h4><\/div><\/div><\/div>
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SMS Pr\u016fzkumy<\/h4><\/div><\/div><\/div>
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Hlasov\u00e9 pr\u016fzkumy<\/h4><\/div><\/div><\/div>
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Termin\u00e1ly spokojenosti<\/h4><\/div><\/div><\/div>
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Webov\u00e9 widgety<\/h4><\/div><\/div><\/div>
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In-App Pr\u016fzkumy<\/h4><\/div><\/div><\/div>
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SMS Pr\u016fzkumy<\/h4><\/div>

Pr\u016fzkum za\u010dne klasickou SMS zpr\u00e1vou na mobiln\u00ed za\u0159\u00edzen\u00ed.<\/p>\n<\/div><\/div><\/div>

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Hlasov\u00e9 pr\u016fzkumy<\/h4><\/div>

Nov\u00e9 hlasov\u00e9 pr\u016fzkumy. Respondent m\u016f\u017ee za\u010d\u00edt kdy chce.<\/p>\n<\/div><\/div><\/div>

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Termin\u00e1ly spokojenosti<\/h4><\/div>

Termin\u00e1ly spokojenosti v provozovn\u00e1ch a ve\u0159ejn\u00fdch m\u00edstech.<\/p>\n<\/div><\/div><\/div>

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Webov\u00e9 widgety<\/h4><\/div>

Webov\u00e9 widgety vyskakuj\u00edc\u00ed podle pravidel u v\u00e1s na webu.<\/p>\n<\/div><\/div><\/div>

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In-App Pr\u016fzkumy<\/h4><\/div>

Pr\u016fzkumy uvnit\u0159 va\u0161ich existuj\u00edc\u00edch aplikac\u00ed.<\/p>\n<\/div><\/div><\/div><\/div><\/div>

Design<\/h5><\/div>

Jednoduch\u00e9, efektivn\u00ed. \u2028
A kr\u00e1sn\u00e9.<\/h2><\/div><\/div><\/div>

Pr\u016fzkumy InsightSofa zaujmou kr\u00e1sn\u00fdm designem, kter\u00fd lze pln\u011b p\u0159izp\u016fsobit va\u0161\u00ed zna\u010dce. Jsou kr\u00e1tk\u00e9, p\u0159ehledn\u00e9 a navr\u017een\u00e9 tak, aby dosahovaly v\u00fdjime\u010dn\u011b vysok\u00e9 m\u00edry odpov\u011bd\u00ed. <\/p>\n

Vyu\u017e\u00edvaj\u00ed pokro\u010dil\u00e9 funkce postaven\u00e9 na um\u011bl\u00e9 inteligenci a p\u0159in\u00e1\u0161ej\u00ed skute\u010dn\u011b interaktivn\u00ed z\u00e1\u017eitek.\u2028Sb\u011br dat tak nen\u00ed jednostrann\u00fd. Respondenta pr\u016fzkumem prov\u00e1z\u00ed inteligentn\u00ed avatar, reaguje na jeho odpov\u011bdi a p\u0159irozen\u011b p\u0159izp\u016fsobuje dal\u0161\u00ed ot\u00e1zky.<\/p>\n<\/div>

Domluvit sch\u016fzku<\/span><\/a><\/div>
Spustit uk\u00e1zku ihned<\/span><\/a><\/div><\/div><\/div><\/div>

Nebo n\u00e1m rovnou zavolejte +420 777 661 368<\/p>\n<\/div>

Vyzkou\u0161ejte na\u0161\u00ed kalkula\u010dku CX ziskovosti<\/a><\/span><\/strong>.<\/p>\n<\/div>